Welcome to HelloAudience

Hi friend! I’m Margot, the founder of HelloAudience, a directory that instantly shows you the best newsletters, podcasts, communities, and creators to reach your ideal B2B customer. 

Why does HelloAudience exist, you ask?

Let me answer that question with another question. 

What’s one of the first things people ask about your product or service? They want to know your target audience.

Software developers. Sales leaders. HR professionals. And so on. 

Knowing your audience is one thing, but reaching them so they know your wonderful product exists? 

That’s where the real challenge lies.

Especially in B2B with its endless channels to explore: content marketing, SEO, PPC, social media, events … to name a few 😩

And then there are the “newer” channels: newsletters, podcasts, communities, and creators. But how do you find the ones that your audience actually follows?

And more importantly, the ones open to partnering with you?

Enter HelloAudience.

Just type in your target audience—or a topic they’re interested in—and we’ll show you all the relevant newsletters, communities, podcasts, and creators that reach that audience. Ones who specifically want to partner with products like yours.

We even share their pricing (if publicly available!) and even information like which companies have already sponsored them, so you can decide if you’d like to reach out to them for a partnership. 

Neat, right?

I built HelloAudience to scratch my own itch. 

As a former B2B startup marketer and podcast creator, I’ve seen both sides of the coin. As a marketer, I wanted to quickly find all of the potential channels I could partner with to reach my audience. As a creator, I wished for a place where sponsors could find me and know I was open to collaborating. 

HelloAudience was born from that need. Our website is powered by community submissions and our obsessive drive to make this directory as comprehensive and helpful as possible. In fact, our team is constantly scouring the internet, seeking out new and emerging creators, communities, podcasts, and newsletters to add to our listings. We update the directory constantly with fresh finds to ensure it remains a robust and invaluable resource.

Our goal? To help more B2B entrepreneurs and marketers reach their target audiences by partnering with creators. And to help those creators continue their great work by partnering with said entrepreneurs and marketers.

We’ve put a lot of love into this, and we hope you love it too. Tell your friends about it. And let us know if there are any audiences that are missing so we can add them. 🤗

Cheers!