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Content Head Podcast

Pricing
$3,000+
Language:
Content Head is a podcast for B2B marketing professionals on small teams, or at early-stage startups, who want to learn how to create a foundation of world-class content for their organizations. Sponsor a Marketers in Demand show and get complete creative control. Collaborate with our team to develop a concept and build a Strategic Action Plan. Our team then handles the entire post-production and distribution workflow.
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Last Updated:
09.05.2024

About Content Head

Content Head is a podcast for B2B marketing professionals on small teams, or at early-stage startups, who want to learn how to create a foundation of world-class content for their organizations. In each episode, Joe Michalowski shares his own experiences as a solo content marketer and pinpoints what it takes to get more done with less. Joe discusses bite-sized topics and provides both tactical and strategic ways to approach your own content strategy. Ultimately, the lessons learned will help you understand how to prioritize and optimize your team’s investments in content.

Audience & Stats

  • Listeners Profile: B2B marketing professionals on small teams, or at early-stage startups

Sponsorship Information & Pricing

Advertise and create connections with B2B marketers

Engage with the B2B marketing community with sponsored shows, podcast episodes, thought leadership articles, and a newsletter.

 

Sponsored podcasts

Sponsor a Marketers in Demand show and get complete creative control. Collaborate with our team to develop a concept and build a Strategic Action Plan. Our team then handles the entire post-production and distribution workflow.

Engagement:

  • $2k per month for a 2x per month show (no other ads will run during your show)
  • 6 month commitment (12 episodes)
  • Can choose to sponsor an existing show or craft a new show
  • Bring your own host & coordinate your own interviews
  • Control the narrative and tackle topics your customers care about

Deliverables:

  • Assets created with your company’s branding
  • Full video and audio podcast episodes
  • Video clips
  • Social media graphics and images
  • Show notes, transcripts and social media posts

 

Sponsored podcast episodes

It’s always free to be a guest on Marketers in Demand shows. But you can sponsor a minimum 3-part series and feature someone from your company. Get custom assets using your company’s branding and promote the episodes as if they were your own.

Engagement:

  • $1,500 per episode 
(no other ads will run during the episode)
  • Purchase a minimum 3-episode series & release over 2-3 months
  • Select one or more members from your company to get featured as guests
  • Pitch your own specific topics to cover

Deliverables:

  • Assets created with your company’s branding
  • Full video and audio podcast episodes
  • Video clips
  • Social media graphics and images
  • Newsletter sponsorship included
  • Logo featured on the podcast episode page

 

Premium ad spots

Most podcast hosts just do an ad read. But at Marketers in Demand, you get much more than that. Not only will you get an ad read , but we’ll also turn the read into a high-quality standalone video for your company.

Engagement:

  • $750 per ad spot
  • Minimum purchase of 4 spots (get discounts when purchasing 8 or more)
Deliverables:
  • Stand-alone video (30-60 seconds) created with your company’s branding
  • Ad inserted into full audio and video podcast episodes
  • Newsletter sponsorship included
  • Logo featured on the podcast episode page

 

Sponsored thought leadership articles

Collaborate with Marketers in Demand and demonstrate your company’s thought leadership. Our team will coordinate an in-depth interview with one of your company’s experts and produce a featured article. In addition, you get to record the interview and we’ll produce video content using your company’s branding.

Engagement:
  • $2,500 per article (includes written post and video content)
  • Select your own subject matter expert for the interview
  • Pitch your own specific topics to cover
Deliverables:
  • Featured blog post on Marketers in Demand
  • Video clips
  • Logo featured on individual blog post
  • Newsletter sponsorship included

 

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Previous Sponsors

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